Letâs just be honest for a second, most L&D measurement? It’s garbage.
Yes, we track things. We collect data. We report on course completions, engagement rates, and maybe a few knowledge checks. But letâs be real⊠does any of that actually prove impact?
You could have a 98% completion rate and still not see a single change in performance. You could have perfect smiley sheet scores and still have employees going back to their desks doing everything the same way they always did.
And yet, thatâs what many L&D teams report on.
Hereâs the hard truth: business leaders donât care how many courses you delivered. They donât care that 85% of employees âlikedâ a session. They care about results.
And this is where a lot of us in L&D get stuck.
Some teams go all in on ROIâtrying to reduce everything to a dollar-for-dollar return that doesnât reflect the full picture. Others throw their hands up and say, âL&D is too intangible to measure.â
Neither works.
If we want to be seen as business-critical, we have to get smarter about how we measure and communicate the impact of our work. That means balancing business metrics with human outcomesâand learning how to speak a language that leadership understands.
If youâve been following this series, youâve already taken the first two steps:
Today, weâre tackling the next big challenge: how to measure L&D in a way that actually matters.
Letâs dive in.
If you would prefer to listen, here’s the podcast:
Letâs start with what doesnât work.
For years, L&D has relied on surface-level metrics. Course completions. Participation rates. Post-training quizzes. Employee satisfaction scores.
And yes, these numbers are easy to collect. But they rarely tell us anything meaningful.
For example:
These are the questions business leaders care about. And theyâre the ones we too often ignore.
Worse still, we sometimes try to plug everything into an ROI modelâtrying to prove that for every $1 spent, the company gained $5 back. But not all learning works that way. Some of the most powerful L&D programsâlike leadership development or culture changeâdonât show results overnight. Their value builds over time.
This doesnât mean we canât measure impact. It just means we need a better approach.
This is where many L&D professionals feel stuck.
On one hand, we know that learning has deep, lasting value. It helps people grow, become better leaders, and stay engaged in their work. Thatâs not always something you can chart in a spreadsheet.
But on the other hand, business leaders want numbers. They want data. They want to know that if theyâre investing in L&D, theyâre getting something back that supports the bottom line.
So weâre caught in the middle.
If we go too far into ROI math, we lose the heart of what makes L&D powerful. But if we avoid measurement altogether, we lose credibility.
The solution? Balance.
We need to:
Youâre not choosing between metrics or meaning. Youâre doing both.
So how do you do this in practice?
We start by applying the same approach we used in Article 2 with the L&D Satellite View, but this time, through the lens of measurement.
Before you track anything, you need to know what your business is trying to achieve.
If you donât already have clarity on your companyâs top 3â5 strategic goals, thatâs your starting point. You cannot measure impact if you donât know what success looks like at the business level.
Ask yourself:
When you start here, it becomes easier to position L&D as a solution to those challenges.
Once you know the business goals, the next step is drawing a clear line from your L&D initiatives to those goals.
Letâs say retention is a priority. You could connect your work like this:
âWeâre investing in leadership development because managers play a critical role in retention. Our data shows employees are more likely to stay when they feel supported and coached.â
Or if revenue growth is the focus:
âWeâre building a sales enablement pathway to improve product knowledge and increase conversion rates.â
See the difference?
Youâre not just running programs. Youâre solving problems the business cares about.
Now comes the fun part, tracking results.
You donât have to track everything. But you do need to choose the right data points. Think in two categories:
Short-Term Metrics (the ones business leaders expect):
Long-Term Metrics (the ones that build credibility):
When you combine both, you show the full story. And thatâs where your value becomes impossible to ignore.
If youâre not sure where to begin, here are five simple but powerful metrics that can help you prove the impact of learning:
Compare turnover before and after development programs. If leadership development is working, you should see stronger manager retention, and team retention as a result.
Show how learning is building internal capability. If more roles are being filled from within, itâs a sign your programs are creating real growth.
Whether itâs faster onboarding or improved sales performance, track the âbefore and afterâ to show efficiency gains.
Engaged employees stay longer. If those participating in development programs report higher satisfaction or engagement, thatâs a clear win.
Better-trained employees usually deliver better experiences. Look for reductions in customer complaints, improved satisfaction scores, or better service metrics tied to L&D efforts.
And the best part? Your company is probably already tracking this data. Your job is to connect the dots and bring it into the L&D conversation.
To make this even easier, I created a free mini-course called The Indispensable L&D Partner.
It walks you through:
đ„ Grab the free course here and start proving your value, today.
Youâre here because you care about the impact of your work. Youâre not just building trainingâyouâre building the future of your company.
But if we donât prove that impact in a way the business understands, weâll keep being overlooked.
This series is about changing that.
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If you missed Part 1, we covered the shift from support function to strategic driver.
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In Part 2, we broke down how to align learning with business priorities using the L&D Satellite View.
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And now in Part 3, youâve got the tools to measure impact in a way that matters.
Next up: Episode 4
Weâre diving into how to get leadership buy-inânot just once, but consistently. Because once youâve aligned with the business and started tracking real results, the next step is making sure leadership sees you as essential.
Donât miss it. Subscribe, turn on notifications, and let me know in the comments:
Whatâs your biggest challenge when it comes to proving the impact of L&D?
Letâs talk about it, because this isnât just theory. This is your chance to lead.
I work with corporate clients carving out strategic Talent Development plans. Iâve been where you are now, and not only have I put in all the hard work and made all the mistakes that finally enabled me to get to a place of progression and impact that we talk of, but Iâve placed it all together in a signature program, The Talent Development AcademyÂź.